5 Digital Transformation Trends You Must Not Ignore
By TOI Staff
July 18, 2023
Update on : July 18, 2023
As customer expectations evolve rapidly, technology too is not far behind. The landscape is fluid as the digital transformation field is filled with emerging trends.
If you want to invest in a sustainable future for your business, you must invest in digital transformation.
Research says that more than half of the GDP by 2023 will be contributed by digitally transformed organizations. This would amount to $53.3 trillion.
No matter what sort of business you have, you will benefit from digital transformation. Here, let us look at the latest trends in digital transformation.
1. Machine learning (ML) and Everyday Artificial Intelligence (AI)
Speed and efficiency are natural expectations of customers for every industry and encounter between the customer and the business.
As AI and ML become more mainstream daily, they push the standard for excellence to new limits.
Incorporating these technologies amplifies people’s power and can boost your business to new heights.
When you use an AI system to automate manual, repetitive tasks, you will waste lesser resources, and employees can focus on creating an impactful business.
The limitation of time zones or business hours is also removed, as AI can work around the clock.
When you layer ML with AI, performance improves and gets adapted from all the data it can access.
2. Everything as a Service (XaaS)
XaaS is emerging as the most popular idea for digital transformation among all. You can provide software on demand to customers through this new business model.
The model SaaS (Software as a Service) evolved and extended to become Everything as a Service (XaaS).
Xaas provide all kinds of services via one provider. This includes processing power, data storage, and infrastructure.
Amazon Web Services is a Xaas Company providing computing services and cloud storage to their customers. You can also embrace this technology and make a revolutionary change in your business.
3. Online Business cards
Business cards can make or break the business’s first impression to potential customers. However, the days of traditional business cards were gone, which used to get thrown away within a week.
It’s time to go digital with an online business card. They allow the user to share professional information modern and safely.
You can simply tap your phone against their smartphone, and all your brand information and contact will appear. It can even have much more data than traditional business cards.
Moreover, they are eco-friendly; you won’t have to print stacks whenever your contact changes.
4. Virtual Work Mode
Post the covid 2020 pandemic, most businesses have seen a rise in the culture of hybrid work where the employees work from home and the office. It has become a convenience point for businesses and is also flexible for employees.
The businesses only need access to the right tools, infrastructure, and technology to run the show effectively.
By simplifying the technology and centralizing it, the business can improve team collaboration and keep moving forward. This also helps the employees to deliver efficient work.
5. Build trust with cybersecurity
More and more businesses choose to keep their data in the cloud, so data protection is paramount.
And as the culture of hybrid work perpetuates, the company data get more insecure and can fall prey to phishing scams and unauthorized sharing.
When companies deal with the data of the customers, the stakes go higher. They stand a chance to lose the customer’s trust forever if they face any one data breach concerning the data like personal addresses of their customers, emails, credit card numbers, and so on.
So, your company must adhere to a strict Zero Trust policy while handling the customer’s data.
Be transparent about the use of your customer’s data. You should always include the website privacy policy.
In the case of financial data, you should always secure explicit permission and only then access it.
Conclusion
There has been a rapid evolution in the field of digital transformation, and it will continue to do so. However, if you are looking to make a mark as a business, you should resort to these digital transformation trends and upgrade your business to suit the times.
Read more: 5 Digital Transformation Trends You Must Not IgnoreLatest News
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